It’s always a shame when someone contacts us about advertising, only to tell us they’ve been persuaded by what seemed like an irresistible offer from a glossy publication running a “special feature” on their town or village. Unfortunately, many later discover that their advert appeared just once, surrounded by hundreds of similar businesses, in a publication with a relatively limited circulation – and they’ve already spent most, if not all, of their marketing budget.
At INSIDE, that’s simply not how we work. We don’t have salespeople whose job is to sell you the biggest advert possible. In fact, if someone asks about booking a single full-page advert across all of our magazines, we’ll usually recommend a smaller advert running over several editions instead.
Why? Because consistent advertising works. The more often people see your business, the more familiar and trustworthy it becomes. Building recognition over time will almost always deliver better results than a single, expensive advert.
That’s why so many of our advertisers choose to appear in INSIDE issue after issue. It’s an affordable, proven way to keep their business in front of local customers. Whether you’d like to advertise in just one of our six magazines, all of them, or anything in between, we’ll help you find the package that’s right for your business. We also offer discounted rates for bookings of three or six months, with additional savings when advertising across multiple titles.
If you’re thinking about advertising with INSIDE, we’d love to have a chat. Give us a call or send us an email and we’ll happily recommend the approach we genuinely believe will work best for your business. And if you’ve assumed we’re out of your budget, it might be worth asking – we’re often more affordable than people expect.